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Residents, community groups and organisations in Wem, Whitchurch, Broseley and Craven Arms are invited to take action to address physical inactivity in their town. Projects to encourage physical activity, in particular amongst the less active communities can receive public health funding. The projects can be targeted to any or all ages across the life course, from early years to later life. Proposed projects will compete for funding through a public vote in their town.

Criteria for projects

Projects must meet the following criteria:

  • Be designed to get more people, more active, more often.
  • Engage those who are less active rather than focusing on the already active.
  • Must benefit the local community, or targeted groups within the community.
  • Projects should aim to help people make long-term, sustainable changes in their lifestyles.
  • Does NOT cater just for the already active/sporty.

They may target any age group (pre-school primary ages, secondary school age, young adults, adult of working age or older adults) or inter-generational project, or projects for the whole community.

To find out more please use the tabs above. Expression of Interest forms can be downloaded from 'How it Works' section.


Fact Zone

Being active can help you sleep better, have more energy and feel more relaxed.
Physical activity can help prevent and manage a variety of health conditions and improve how you look and feel on a daily basis.
The more active or fit you are the lower your risk of heart disease.
Adults need to be active for at least 150 minutes each week. Try to be active every day.
You can expect to see short-term benefits within weeks of starting to be more active.
Almost 8 out of 10 adults believe they are active enough to benefit their health, but the truth is only 4 out of 10 men and 3 out of 10 women are active enough.
Walking is the perfect exercise: it'’s free, convenient and easy!
Getting started is easier than you think. Changing a few daily habits can soon add up to a more active lifestyle.
Finding ways to reduce time you spend sitting can be your first step to being more active.
Physical inactivity is a major health risk and one of the main causes of ill health in the UK.
You burn 50 more calories an hour when standing than when sitting.
Move more, sit less. Sitting for long periods is not good for health so build in breaks when you stand or move.
The benefits of physical activity far outweigh the risks of getting hurt, so doing a little is far better than doing nothing.
It'’s never too late to start. Whatever your age, being active will help you keep healthy.
Sitting down for hours - at work, watching TV or playing on the computer increases your risk of poor health.
Did you know that you burn the same amount of calories if you walk a mile as you do to run a mile?
The more physical activity you do, the greater the benefit.
Spending too much time sitting puts your health at risk.
The potential benefits of physical activity to health are huge. If a medication existed that had a similar effect, it would be regarded as a ‘wonder drug’ or ‘miracle cure.’ Chief Medical Officer, 2009